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Sunday, June 17, 2007

Search Engine marketing

dBiz here on search engine marketing - The race is on for businesses to capitalize on local search marketing opportunities. Businesses are recognizing the value in submitting to local search directories for attracting new businesses online. The Augusta business market is no stranger to the web however, more could be done to further their efforts through a host of resources designed to promote local businesses. Here are a few suggestions for Augusta and the entire
CSRA businesses to help promote their products and services online:


1) Get an online presence both locally and nationwide: Businesses that promote their products and services online stand to profit more than those that do not.


2) Submit to as many local directories as possible: Success online can only come from promoting your business. The more exposure a business owner can attain, the more successful he/she will be.


3) Get involve in local link building: Link building is great and can help online businesses get a better search engine ranking for their websites, blogs and web page listings. The problem is that most individuals are linking to the wrong individuals therefore most of their efforts are generally wasted. My suggestion to website owners,
Augusta businesses, web masters, etc is that; link to other websites that offer relevant information within the local community.


4) Start blogging: A blog is a great way to connect with potential customers. It also provides the website owner the opportunity to inform the online community of their latest changes, products and services for their company. Get a blog and get new customers!


5) Provide quality content on your website: The most profitable websites are those that focus on quality. These individuals took a considerable amount of time to write quality content for the online users. Take some time to revise your website content to improve your page ranking and search engine position.


Taking time to concentrate on the above mentioned tips will not guarantee your website a first page ranking however, when executed properly; the benefits will always be greater than the cost. dBiz signing out!

4 Comments:

  • At 7:11 PM, Blogger Unknown said…

    Hey dBiz:
    Great post. You are 100% on the mark. Small businesses in Augusta and where ever really need to take advantage of the web and use the power of the Internet to promote their business, product or service.

    Local search marketing represents the best ROI for small businesses.

    -LocalBizBits.com

     
  • At 4:57 AM, Blogger dBiz said…

    Larry, the problem in many cases with small businesses often revolve around the issues of time and money. Many businesses in Augusta and the CSRA are ran by 1 to 10 employees which leave them with little time for marketing. Money is also another factor that these loacl businesses believes is limiting them from maketing their business online. The truth is, online market whether locl or global search engine market is very much affordable and requires little time to effectively tap into a lucrative market beneficial to all local businesses. My recommendation is that, these business owners should take a hard look at where their advertising dollars are being spent and consider alocating some of their marketing dollars to online marketing.

     
  • At 1:19 PM, Blogger Wes Widner said…

    I've found that it really helps to go ahead and submit simple sitemaps and setup good website statistics in the beginning so that the business owners can get a better idea of how their site, and it's content, is fairing rather than the usual "I don't show up on Google!" when they don't see themselves in the top ten search results.

    Just wanted to throw out there that we (werxltd.com) offer basic web marketing standard on all websites we design and host.

     
  • At 6:08 AM, Anonymous Anonymous said…

    This is a great reading. Thanks for sharing this information.We have few readers who would like to read this stuff. We will pass it on to our readers for more feedback. We are dealing with seo firms and would like to get feedback from you too.This is a nice postings indeed. Thanking You. search engine optimization los angeles

     

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